The creator's archetype is ingenious, full of creativity, and doesn't rest until he finds interesting new projects. He has artistic traits and wants to leave his mark on the world, likes to share knowledge, and values any idea: even if it seems silly, it is special.
It was based on the 12 types of brand archetypes that this product idea came up, at the beginning I had as a strategy a product that could integrate several functions to better manage space and one of the biggest needs that I had analyzed in recent years was that more and more residential spaces are becoming more compact and in contrast, the technological industry is increasingly developing several other products each with its functionality, and then when a user who has a reduced space how can optimize such space with so many products your disposition.
IMMERSION HOME has as a feature to incorporate some technologies already existing in some competing devices such as virtual assistant, sound reproducer, and integrated systems functions, but with a 360-degree image projector providing an environment to immerse yourself in entertainment and functionality.
With an immersion in the environment the idea of this product is to be able to bring the use of Artificial intelligence more present in people's lives and in an accessible way, the use of Mixed Reality proposing the combination of scenes from the real world with the virtual offering the user an intuitive way to interact with a given application and the smart home functions a central control of all your automated applications in a practical way.
To make IMMERSION HOME accessible, another idea was to develop his younger brother, with some resource limitations but without losing the essence and we call him IMMERSION LIGHT.
As a concept project and still encompassing new fields of studies and research, many challenges are still expected to make this a real, useful, and scalable product. The main challenge is to find a solution for 360-degree projection in the environment, a lens capable of reaching all points with a high variation.